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SchipholRide

Cookie policy

Last updated: 16 October 2026

This is an English translation of our Dutch cookie policy (cookiebeleid), provided for convenience. In the event of any discrepancy, the Dutch version prevails.

What are cookies

Cookies are small text files that your browser stores when you visit a website. We use cookies to make the site work, to analyse how it is used and (with your consent) to show personalised content.

Categories of cookies we use

Functional (always active)

Always active

Necessary for the site to work. Including: cookie consent, session state and payment sessions.

sr_consent_v1__stripe_mid__stripe_sid

Origin (without consent)

Always active

One first-party cookie that we set without your consent, even if you decline cookies. It records which ad, campaign or website brought you to us, so we can see where a booking came from. The retention period and details are in the table below.

sr_attr

Statistics (opt-in)

Opt-in

Measuring page traffic and site usage to improve the website. We use Google Analytics 4 (G-RKGPK6EN4M), PostHog (EU region: eu.posthog.com) and Microsoft Clarity. Google uses approximate geolocation (country/region/city); GA4 does not store IP addresses. PostHog operates in a privacy-conservative manner: no autocapture, no session recordings, no PII. With your consent, Microsoft Clarity creates session recordings and heatmaps so we can identify problem areas on the site; input fields (name, address, email, phone) are masked.

_ga_ga_RKGPK6EN4Mph_phc_…_posthog_clck_clsk

Marketing (opt-in)

Opt-in

For conversion tracking and relevant advertising, only after explicit consent. Google Ads is active: after opt-in, the conversion linker is placed to connect ad clicks to bookings (partly via our own subdomain edge.schipholride.nl). Meta advertising is not active yet. Those cookies will only be added once we advertise there.

_gcl_au_fbpfr

Cookie names and retention periods

Below is a list of the exact cookies that can be placed on schipholride.nl: who places them, their purpose, and how long they remain active. Cookies in opt-in categories are only placed after you give consent in the banner. Apart from the functional cookies, we set one cookie without consent: sr_attr, to record where a booking came from (see the table).

  • sr_consent_v1Provider: schipholride.nlsr_consent_v1
    Provider
    schipholride.nl
    Purpose
    Remembers your cookie consent choice (accept or decline).
    Retention period
    1 year
    Category
    Functional
  • __stripe_midProvider: stripe.com__stripe_mid
    Provider
    stripe.com
    Purpose
    Fraud prevention during payment. Identifies the browser session for Stripe Radar.
    Retention period
    1 year
    Category
    Functional
  • __stripe_sidProvider: stripe.com__stripe_sid
    Provider
    stripe.com
    Purpose
    Short-term fraud prevention during an ongoing checkout session.
    Retention period
    30 minutes
    Category
    Functional
  • sr-booking-draft:v1:…Provider: schipholride.nl (sessionStorage)sr-booking-draft:v1:…
    Provider
    schipholride.nl (sessionStorage)
    Purpose
    Keeps your half-completed booking (journey and your details) in this tab, so refreshing or going back does not erase it. Stays on your own device until you book.
    Retention period
    Until you close the tab, at most 30 minutes; deleted after payment
    Category
    Functional
  • __Host-srb_bt_{reference}Provider: schipholride.nl__Host-srb_bt_{reference}
    Provider
    schipholride.nl
    Purpose
    Stores the code from your booking link, so this browser can show your booking with all trip details. Only for that one booking.
    Retention period
    30 days
    Category
    Functional
  • sr_splashProvider: schipholride.nl (cookie and sessionStorage)sr_splash
    Provider
    schipholride.nl (cookie and sessionStorage)
    Purpose
    Remembers that you have already seen the loading screen with the logo, so it does not come back on every page. Contains only the value 1.
    Retention period
    Until you close the browser
    Category
    Functional
  • sr_attrProvider: schipholride.nl (cookie and localStorage)sr_attr
    Provider
    schipholride.nl (cookie and localStorage)
    Purpose
    Remembers where you came from: the click ID of your first ad click (for example Google Ads), the campaign details (utm) of your most recent campaign visit, the first page you viewed and the website you came from at that time. This lets us see which ad or campaign a booking came from. This cookie is set without your consent, even if you decline cookies.
    Retention period
    Cookie: 90 days after the last change. Copy in localStorage: until you clear your browser data
    Category
    Origin
  • _gaProvider: Google Analytics_ga
    Provider
    Google Analytics
    Purpose
    Distinguishes unique visitors with a randomly generated ID.
    Retention period
    2 years
    Category
    Statistics
  • _ga_RKGPK6EN4MProvider: Google Analytics_ga_RKGPK6EN4M
    Provider
    Google Analytics
    Purpose
    Keeps the session state for our GA4 property (G-RKGPK6EN4M).
    Retention period
    2 years
    Category
    Statistics
  • ph_phc_AStmLEba2L7…_posthogProvider: PostHog (eu.posthog.com)ph_phc_AStmLEba2L7…_posthog
    Provider
    PostHog (eu.posthog.com)
    Purpose
    Remembers your anonymous distinct ID and feature flags for product analytics.
    Retention period
    1 year
    Category
    Statistics
  • _clckProvider: Microsoft Clarity_clck
    Provider
    Microsoft Clarity
    Purpose
    Distinguishes the visitor and links session recordings to the same browser. Input fields are masked in recordings.
    Retention period
    1 year
    Category
    Statistics
  • _clskProvider: Microsoft Clarity_clsk
    Provider
    Microsoft Clarity
    Purpose
    Links consecutive page views within one visit to a single session recording.
    Retention period
    1 day
    Category
    Statistics
  • _gcl_auProvider: Google Ads_gcl_au
    Provider
    Google Ads
    Purpose
    Conversion linker: links ad clicks to conversions. Placed after marketing opt-in.
    Retention period
    90 days
    Category
    Marketing
  • _fbpProvider: Meta (Facebook)_fbp
    Provider
    Meta (Facebook)
    Purpose
    Meta Pixel: measures conversions and builds retargeting audiences. Not active yet; only after opt-in, once ads go live.
    Retention period
    90 days
    Category
    Marketing
  • frProvider: Meta (Facebook)fr
    Provider
    Meta (Facebook)
    Purpose
    Ad targeting and delivery on Facebook. Not active yet; only after opt-in, once ads go live.
    Retention period
    90 days
    Category
    Marketing

We update this list whenever we add or remove tracking tools. We do not place any third-party cookies that are not listed in this table.

Managing your consent

On your first visit, we ask for your consent using our own cookie banner. All opt-in categories are off by default; they only load after you explicitly give consent. You can change your preferences at any time by:

  • Clicking “Cookie settings” at the bottom of the page
  • Clearing cookies in your browser settings
  • Enabling “Do Not Track” in your browser: our product analytics (PostHog) respects this signal

Disabling functional cookies may cause (parts of) the site to stop working properly.

Third-party cookies

The following services can place cookies once you have given your consent:

  • Google Analytics 4 (statistics): Google Ireland Ltd; uses geolocation, GA4 does not store IP addresses
  • PostHog (statistics): EU region (eu.posthog.com), no session recordings, no PII
  • Microsoft Clarity (statistics): Microsoft Ireland Operations Ltd; session recordings and heatmaps with masked input fields
  • Stripe (functional): fraud prevention during payment
  • Google Ads (marketing): conversion and remarketing tracking; cookies only after your opt-in. Conversion measurement runs partly via our own subdomain edge.schipholride.nl
  • Meta Pixel (marketing): Facebook/Instagram retargeting. Not active yet; will be added once ads go live.

The privacy policy of the respective provider applies to each of these services.

Changes

We may update this cookie policy from time to time. The latest version is always on this page, with the date of the last update at the top. If we make material changes, we display the cookie banner again.

Contact

Questions about this policy? Send an email to info@schipholride.nl.